Creating a Data-Driven Business

I finally got around to uploading my presentation on Creating a Data-Driven Business today. I gave this talk last fall at the Business of Software Conference here in Boston. The ...

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Our Startup’s Secret Weapon

Looking back at the last 1.5 yrs since we started Performable, one thing is very clear: the single best decision we ever made was to make customer service everyone’s job. ...

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Building the Salesforce.com of Marketing

At Performable we are building the Salesforce.com of Marketing. Along the way we have expanded our service to better meet the needs of our customers. Lots of startup people viewed ...

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True Startup Competition

Last weekend I was at SxSW to give a talk on Startup Pivots at the Lean Startup event held there. It was an excellent event put on by Eric Ries ...

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How to Save a Disgruntled Customer

The best way to save a disgruntled customer is to provide a great customer experience when things go wrong. Joshua Porter (@bokardo), my co-founder at Performable, wrote a great summary of  a ...

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Announcing the Super Conversion Button

Super Conversion Button is a web application lovingly hand-crafted by our team at Performable that lets you create a beautiful, effective call-to-action button in seconds! At ABTests.com we have seen companies ...

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