Creating a Data-Driven Business

April 3, 2012

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I finally got around to uploading my presentation on Creating a Data-Driven Business today.

I gave this talk last fall at the Business of Software Conference here in Boston. The talk is a variant of my Creating a Data-Driven Startup version.

Since Performable was acquired by HubSpot last June (2011), news here and here, I’ve had the chance to learn a lot about creating and scaling a highly data-driven business. I hope you find the presentation useful.

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{ 3 comments… read them below or add one }

Egle April 3, 2012 at 3:11 pm

Thank you! Found it super useful!

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Hashim Warren April 4, 2012 at 10:57 am

How critical can cohort analysis be when I’ve only just started heating about it?

Whwn I tried the analysis in my own business I found myself guessing what would make a meaningful cohort.

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Bryan April 4, 2012 at 6:01 pm

Is there any audio for this? Slides only seems to leave out a lot of the message…

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